When I was asked to design C’est beau’s FW23 collection, I had just begun my Bachelor’s at Concordia and was slightly obsessed with the idea of creating a capsule using a collegiate font. With that idea in mind, I started the search for the perfect font and layed out a few ideas.
At the time, I had an idea for the photoshoot that involved bringing a camera to class and having one of my teachers and a handful of students where the collection. The idea never came to life but I still think about what that would look like today.